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Ensure accurate data Tracking in your Google Analytics 4 with GA4 Server Side Tracking Expert

90% of analytics setups we’ve seen are incomplete and buggy.
Are your GA4 and GTM set up correctly? Let’s find out.

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Cost of inaccurate data in your GA4

G4 businesses employ a copy-and-paste approach in far too many cases. That is not how we do things. Instead, our programs are carefully designed to meet your industry, role, and corporate goals.

PLANS FOR CUSTOM GA4

Starting at

$3,000 / month

How we calculate prices

Higher Acquisition Costs

Poor traffic and leads

Blind Marketing and GA4 Strategy

Lower Conversion Rate

Our 6-step GA4 Implementation Process:

Our Approach to GA4 Implementation and Consulting Services

Consider Vital the missing piece to your GA4 puzzle

We believe in keeping lines of communication open, so you’re never left in the dark. We meet with all of our analytics clients weekly — and more frequently for enterprise-level clients with high-velocity eCommerce websites. 

Every call you have with our team includes a technical expert with a comprehensive understanding of your business and the intricacies of GA4. Whether it’s a complex implementation or a tag update, you’ll have direct access to the knowledge and skills needed to promptly address any issues or bottlenecks. 

Collaboration is critical to everything we do. We work closely with your in-house teams, other agency partners, and external development teams to ensure everyone is on the same page and set up to succeed. 

Benefits of Google Analytics 4 (GA4) Implementation and Consulting Services

Partnering with My for GA4 consulting services isn’t just about getting the job done — it’s about doing it right and extracting actionable insights that drive your business forward.

Expertise and Experience

Vital doesn’t just follow best practices — we set them. Our years of development and analytics expertise enable you to leverage advanced GA4 features, such as predictive metrics, audience building, and user journey analysis, so you get the most out of every data point.

Custom Configuration

Your business is unique; your GA4 setup should be, too. We customize every aspect of our engagement and your setup to ensure you get the data that matters most to your organization. This includes setting up enhanced measurement events, configuring custom dimension and metrics, and integrating your GA4 property with other critical platforms such as BigQuery and Looker Studio for deeper analysis.

Time Efficiency

Your time is valuable. Whether you require end-to-end GA4 management or want to supplement your existing GA4 team, Vital is here to help. For those new to GA4, we’ll handle everything from initial setup and configuration to ongoing optimization and reporting, so you can focus on core business activities without getting bogged down in the technical details. For clients with their own in-house experts, we manage the heavy lifting so your development team can dedicate their time to strategic initiatives and higher-value activities.

Error Reduction

Our meticulous quality assurance process involves both manual event validation and our home-grown, AI-driven automated testing platform to verify that every event across your site is accurately captured. We perform cross-browser testing, data integrity checks, and use GA4’s debugging features to proactively detect and resolve any issues, ensuring your data is reliable.

Advanced Data Insights

Vital doesn’t just set up GA4 — we make it sing. Our advanced tracking frameworks provide deeper insights into user behavior, which we then leverage to refine your marketing strategies. From cross-device tracking to funnel analysis and attribution modeling, we equip you with the insights to make informed decisions.

Training and Support

We offer comprehensive training and ongoing support to enhance your in-house team’s proficiency with GA4, ensuring they are well-prepared to find the data they need.

Compliance and Security

We take compliance seriously, which is why we work with your legal team to ensure that your GA4 implementation meets the latest regulatory requirements. Our solutions are designed to meet GDPR, Google Consent Mode v2, and other global privacy standards, safeguarding your business and your users.

Scalability

We design flexible GA4 configurations that scale with your business, using best practices such as custom dimensions, data layer implementations, and server-side tracking, so your GA4 property can handle increased data volumes and complexity without disruption.

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Google Analytics 4 Services We Offer

GA4 Implementation

Any developer can set up GA4, but it takes a team of dedicated experts with years of experience gleaning valuable insights from mountains of data to get it right. At Vital, we’re just as obsessed with fueling your company’s growth as you are, which is why our GA4 implementation isn’t just about getting you started — it’s about setting you up for long-term success. We audit your current analytics, assess your unique reporting needs, design custom data flows and tracking plans, and can even implement eCommerce tracking across various platforms to ensure your GA4 setup is optimized for performance and accuracy and that your data tells compelling stories.

GA4 Migration

Whether you’re moving from Universal Analytics to GA4 or changing websites, Vital seamlessly transitions your GA4 setup with expert strategy and technical precision. We ensure accurate event reporting through comprehensive development consulting and discovery, migrating all essential data flows to preserve historical data and maintain the integrity of your analytics. No data left behind, and no business interruptions.

GA4 Consulting & Management

Some clients need a full-service takeover, while others just need a nudge in the right direction. Whether you’re looking for end-to-end management or for Vital to partner with your in-house development team, we can customize our engagement to meet your exact needs. Whatever level of support you need, we’ll enhance your event reporting with custom dimensions, metrics, and comprehensive tracking solutions. Our extensive quality assurance process combines AI-based systems and manual reviews from analytics specialists to ensure that your data is accurate and reliable, capturing every form, click, and transaction across your site.

View all of our GA4 packages' deliverables.

Pro

(One time setup only)

Create GA4 property and web data stream

Connect the GA4 property with the website code

Setup Google Tag Manager (GTM) and a dedicated Google Tag in the existing GTM account or create a GTM account

Configure GA4 property

Integrate Google Search Console property with GA4 (requires an existing Google Search Console website property integrated with the website)

Enable Signals

Turn on enhanced measurement

Optimise data retention

Migrate settings1 & add referral exclusions, IP address filtering

Standard goal tracking: Contact form submissions2, phone & email link clicks 3

2 core e-commerce events: “purchases”, “add to cart”

3 more standard goal tracking: PDF downloads, CTA button clicks, Newsletter sign-ups (where applicable3)

Advanced e-commerce event tracking (up to 12 events depending on platform)

Track custom product dimensions

Import GTM containers for advanced events

Migrate existing goals or Create new goals (either using automated migration tool) – up to 5 goals

Setup custom dashboards advanced reports – up to 3

Link with existing Google Ads account

Setup advanced custom events (or migrate existing custom goals) – up to 20 goals

Migrate existing audiences

Use 3rd-party plugin 4

Required Ad Spend Range

$1,000 – $30,000

$ 200/one-time

Create GA4 property and web data stream

Connect the GA4 property with the website code

Setup Google Tag Manager (GTM) and a dedicated Google Tag in the existing GTM account or create a GTM account

Configure GA4 property

Integrate Google Search Console property with GA4 (requires an existing Google Search Console website property integrated with the website)

Enable Signals

Turn on enhanced measurement

Optimise data retention

Migrate settings1 & add referral exclusions, IP address filtering

Standard goal tracking: Contact form submissions2, phone & email link clicks 3

2 core e-commerce events: “purchases”, “add to cart”

3 more standard goal tracking: PDF downloads, CTA button clicks, Newsletter sign-ups (where applicable3)

Advanced e-commerce event tracking (up to 12 events depending on platform)

Track custom product dimensions

Import GTM containers for advanced events

Migrate existing goals or Create new goals (either using automated migration tool) – up to 5 goals

Setup custom dashboards advanced reports – up to 3

Link with existing Google Ads account

Setup advanced custom events (or migrate existing custom goals) – up to 20 goals

Migrate existing audiences

Use 3rd-party plugin 4

Advanced Plan

(One time setup only)

Required Ad Spend Range

$1,000 – $30,000

$ 200/one-time

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